Meta Ads Mastery (Hands-On)
Facebook & Meta Adsintermediate3h10 lessons

About this course
The Hands-On with Facebook Ads course is designed to take your Facebook advertising skills to the next level. This intermediate-level course focuses on the
What you’ll learn
- Facebook Pixel Setup & Optimization: Learn how to install and optimize Pixel to track user interactions for better ad performance.
- Conversion API: Understand how to set up and utilize the Conversion API to ensure accurate data collection even with restrictions like ad blockers.
- Catalog Creation & Management: Explore how to create, manage, and optimize product catalogs for dynamic ads.
- Advanced Targeting Techniques: Master advanced audience targeting, including lookalike audiences, interest-based targeting, and custom audiences.
- Competitor Research & Spying Techniques: Learn effective tools and methods to analyze competitor ad strategies and outperform them.
- Mindmaps for Better Learning: Utilize mindmaps to visualize complex strategies and simplify learning.
- Assessment & Certification: Test your knowledge with assessments, and receive a certificate upon successful completion.
Course curriculum
10 lessons · 3h
- Lesson 1 : Introduction to Facebook AdsFree preview6 min
- Lesson 2 : Setting up Business Manager and logging to Ads Manager11 min
- Lesson 3 : Setting up our first Facebook advertisement23 min
- Lesson 4 : Installing Facebook Pixel9 min
- Lesson 5 : Setting up Facebook Dynamic Ads and syncing Woo products22 min
- Lesson 6 : Up & running with Facebook Custom Conversion16 min
- Lesson 7 : Decoding patterns through Facebook Audience Insights.14 min
- Lesson 8 : Setting up our first Facebook Lead Ads12 min
- Lesson 9 : Best ways to spy on your competitors16 min
- Lesson 10 : Best practices of Facebook strategy, and Wrap Up8 min
- Hands-On with Facebook Ads Quiz
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